Blog

Welcome to Berlin School of Business and Innovation blog. Read about how to apply to study in Germany, Career Advice and Course-related information.

Why Study Managerial Finance?

Managerial finance refers to the branch of finance concerned with the impact of financial techniques, such as trend analysis, income statements and comparative financial statements, on business management.
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What makes an effective employee?

The increasing effectiveness of an employee not only aids that person’s personal growth, but also an organization’s success. This article gives you a fair idea about employee effectiveness and what takes to become an effective employee.
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The role of Strategic Marketing in an organisation

Over the past few years, strategic marketing has becoming increasingly popular within organisations. Yet, as some confusion still exists with regards to what exactly strategic marketing is and the role it plays in organisations, this blog will explain all you need to know. What is strategic marketing? Strategic marketing is a method through which an organisation differentiates itself
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Is It Better To Study Business or Economics?

Even though economics and business have certain key differences, both degrees end up leading to similar career options in the long-run. They might even be considered as interchangeable. Check this article to know more about which one is better Business or Economics?
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What is the Purpose of Visual Merchandising?

he success of the fashion industry is not only owed to the designing and manufacturing process. Marketing is also an essential business technique which is prevalent in all industries today and it’s especially critical to the fashion business. More specifically, visual merchandising is a vital marketing technique in the fashion world. Read on to know
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