BSBI launches outdoor advertising campaign

Berlin School of Business and Innovation (BSBI) recently launched an outdoor advertising campaign as part of its marketing strategy for 2019. Running until mid-November, the initiative targets prospective students in Berlin to support the school’s autumn and winter intakes.

Spread across Germany’s bustling capital, which boasts a population of over three million, the campaign is set to generate great visibility for BSBI, consisting of traffic boards on buses, side strips in the busiest tube lines and eye-catching window displays in undergrounds and trams.

Outdoor advertising through a public transport network is an excellent way of reaching mass audiences and creating brand awareness, with the daily ridership of the Berlin U-Bahn underground alone being 1,515,342 on average.

The captivating campaign featuring the key message, “Where will your potential take you?”, has the opportunity to reach a high number of potential candidates for BSBI in the future.  


Related News

BSBI Students Represent at the Amsterdam IC Shorts Programme 2025

From 28 July to 1 August 2025, selected BSBI students attended IC Shorts at the University of Applied Sciences Europe – Amsterdam. The week-long programme offered workshops on business planning, market research, branding, and pitching, alongside cultural and team-building activities. Guided by Head of Campus Operations Hamburg, Liz Fernando, students developed and presented business ideas at the Final Pitch Ceremony, where awards were given for Best Overall Pitch and Most Innovative Idea. All participants received certificates.
Read More

BSBI Hosts Largest Graduation Ceremony to Date

On 22 July 2025, Berlin School of Business and Innovation (BSBI) marked a significant milestone with its 9th and largest graduation ceremony held in Berlin, Germany. A total of 288 graduates and 228 guests gathered from 33 nationalities, representing BSBI’s Berlin, Hamburg, and Paris campuses. Graduates came from 16 different programmes across bachelor’s, master’s, and doctorate levels.
Read More