BA (Hons) Business Management

iN HaMburg


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KEY FACTS

Hamburg, Germany

PROGRAMME OVERVIEW

The BA (Hons) Business Management degree focuses on developing your critical understanding of organisations, cultures and their management within the wider economic, environmental and social contexts. It provides a strong understanding of responsible management and leadership, and of the internal and external challenges organisations face in remaining profitable, competitive, and responsive to stakeholder needs.

The degree teaches management fundamentals in the context of the contemporary business landscape, so your skills remain flexible and adaptable as you progress through your career. It combines practical professional experience with creative approaches to develop your entrepreneurial spirit across disciplines such as management, leadership, strategic management, human resource management, sustainability, marketing, finance, operations management and research skills.

WHO IS THIS PROGRAMME FOR

The programme is designed for individuals who want to become confident and enterprising graduates, equipped with the skills and experience to succeed across the business industry without being limited to a single career pathway. It suits to those who aim to develop broad and flexible foundation in business and management for a success professional career as a manager or as an entrepreneur. 

WHAT WILL THE STUDENT EXPERIENCE?

There will be plenty of opportunity to improve your employability throughout the degree.

You will embark on an immersive, three-stage learning journey designed to transform you to a highly employable, strategic business leader.

In your first year, you will build a stong foundation by exploring how global markets function, how modern technology disrupts industries, and what makes an entrepreneur truly innovative and sustainable.

As you move into your second year, your experience shifts toward active management, where you will master data-driven decision-making, finance, human resources, and operations, while gaining the freedom to customize your degree with elective modules or even step away for a year-long professional placement or study abroad experience.

In your final year, you will challenge yourself to think like a senior executive, diving into strategic management, corporate ethics, and global marketing. Throughout the entire program, you will constantly bridge the gap between theory and practice, culminating in a research project and a professional practice module that mirror real-world corporate challenges.

Ultimately, you will graduate not just with a degree, but with a highly tailored skill set, a polished professional portfolio, and the cultural agility required to lead diverse teams in a rapidly evolving global economy.

Teaching is delivered in the supportive, student-centred environment of the Berlin School of Business and Innovation (BSBI), Hamburg Campus.


YOUR LEARNING JOURNEY

You will develop a critical understanding of a wide range of organisations, cultures and structures and their management within wider economic, environmental, ethical and social contexts.

You will gain both theoretical and practical experience in responding to complex business issues through problem-solving and by leveraging opportunities that consider inter-relationships, behaviour and stakeholders.

You will develop a range of research skills and methods, culminating in the ability to conduct research independently. You will develop relevant skills and attributes that enhance employability and equip you to become an impactful, global and inclusive citizen.

The final-year Professional Practice module offers an opportunity to learn in practical business setting. The industry placement can be in form of traditional industry-based roles, consultancy or live industry linked projects.

REASONS TO STUDY THIS PROGRAMME

The degree gives you the skills and experience to succeed across the business industry without limiting you to a single career pathway.

Strong emphasis on employability from year one, with live business challenges, guest speakers and case studies.

The programme prepares for entrepreneurial journey as well as advanced studies.

Delivered in the inspiring setting of the Berlin School of Business and Innovation (BSBI), Hamburg Campus, with a focus on responsible, ethical and sustainable leadership.

year 1 – level 4


T1:
  • Sustainable and Innovative Entrepreneur
  • Management and Organisations
T2:
  • Marketing Principles & Practice
  • Technology in Business
T3:
  • Introduction to Critical Business Competencies
  • Global Business Environment

year 2 – level 5


T4:
  • Operations Management
  • Key HR Practices
  • Leadership
T5:
  • Data Driven Decision Making
  • Finance for Managers
  • The Professional Graduate
T6:

Any two modules from the following:

  • Project Management
  • Employee Development
  • A Sustainable Economy
  • Economics for Business

year 3 – level 6


T7:
  • Strategic Management

Any two modules from the following:

  • Entrepreneurship
  • Global Business Today
  • Ethics and Corporate Social Responsibility
  • Strategic and International HRM
  • Corporate Finance
  • Strategic Marketing Management in a Global Environment
  • Psychology in Context: Cultural Psychology
T8:
  • Professional Practice*
  • Research Project*

*Depending on the available opportunities, the sequence of Professional Practice or Research Project module may be interchanged.

ADMISSION REQUIREMENTS

Academic Profile

Integrated Foundation Year entry

This route is for applicants who do not yet meet the academic requirements for direct entry to the 3-year Bachelor’s degree.

Applicants should normally meet the following requirements:

  • Minimum age: 17
  • Completion of at least 11 years of schooling
  • Academic qualifications equivalent to UK GCSE level, as assessed using ECCTIS / UK ENIC guidance
  • Applicants who do not meet the standard academic requirements may be considered on an individual basis if they have relevant professional qualifications and/or at least 4 years of full-time work experience

3-year Bachelor’s degree direct entry

This route is for applicants who meet the academic requirements to enter directly into Year 1 of the Bachelor’s degree.

Applicants should normally hold one of the following:

  • A school leaving certificate that allows access to higher education in Germany, such as Abitur, Fachhochschulreife, Matura or International Baccalaureate
  • An international school leaving certificate equivalent to UK Level 3 / A-level standard
  • BTEC/National Diploma or Advanced Vocational Certificate of Education
  • An equivalent qualification accepted by BSBI Admissions

English Proficiency

Finding the perfect place to live while you study is crucial. BSBI has partnered with Edge Student Hub, to provide an accommodation package that ensures you have a comfortable from day one in Germany. Located just 45 minutes from central Berlin, the accommodation provides convenience and ease. Shared rooms start at €599 per month, with single rooms and shared apartments also available. Secure your ideal living arrangement and focus on your studies without any worries.

Bring a Friend and save €500!

If you have a friend who is also planning to study in Berlin, let your Accommodation Advisor know. You can receive a €500 discount on your final month’s rent for a shared room*. Please note that your friend must be enrolled at Gisma, BSBI, UE Germany, or Arden Berlin to qualify for this offer.

Terms and conditions apply

CAREER PROGRESSION

The programme prepares graduates for a wide range of careers in business and management, including management and leadership, human resource management and marketing. Many roles you will hold in the future do not yet exist, and the degree equips you with flexible, adaptable skills to meet them.

Opportunities also exist for post-graduate progression onto specialised master’s programmes and for entrepreneurial ventures. BSBI’s Careers Service supports students and alumni in achieving their career goals through specialised support and relationships with local and national employers.

Dedicated Career Support

BSBI’s Careers Service supports BA (Hons) Business Management students and alumni with personalised guidance, employer connections, and opportunities to achieve career aspirations.

LEARNING OUTCOMES

Strategic Business Understanding and Management

Develop a critical understanding of organisations, cultures, and management practices within diverse economic, environmental, ethical, and social contexts. Apply business and management theories to analyse complex organisational challenges, evaluate stakeholder interests, and identify opportunities for sustainable growth and innovation.

Ethical Leadership and Global Citizenship

Demonstrate ethical and responsible leadership by considering the perspectives and needs of diverse stakeholders. Apply principles of equality, diversity, and inclusion to effectively lead and collaborate in multicultural and global business environments while contributing positively to society.

Research, Problem-Solving and Professional Practice

Apply theoretical and practical business knowledge to address complex organisational issues through evidence-based problem-solving and decision-making. Develop and utilise appropriate research methods and analytical skills to conduct independent investigations and generate actionable business insights.

Employability, Career Development and Lifelong Learning

Develop the professional skills, adaptability, and self-awareness required for successful careers in business and management or progression to postgraduate study. Demonstrate reflective practice, autonomous learning, and a commitment to continuous personal and professional development as an impactful global professional.

OUR NUMBERS SPEAK FOR THEMSELVES

Built from more than 2,800 student responses across BSBI campuses, the results reflect strong student satisfaction, support, and career-focused learning.

overall student satisfaction

feel BSBI provides a diverse and inclusive environment

satisfaction with career services

would recommend BSBI

satisfaction with enrolment support

students secured jobs or internships in 2025

Apply for your enrolment today and secure your place at BSBI.

Speak with an expert and plan your academic future at BSBI.

STUDENT VOICES

Discover what international students have to say about their first days at BSBI!

TESTIMONIALS

  • "BSBI moved me closer to where I want to be — and gave me a completely new perspective on global business."
    Audrey JohnstoneGlobal MBA
  • "BSBI helped me develop skills, and above all, understand and appreciate different cultures. Living and interacting with people from diverse backgrounds has also improved my language skills."
    Matteo LuccheseMSc Digital Marketing Matteo L, MSc. Digital Marketing
  • "BSBI guided me every step of the way, from the application process to arriving in Germany. Their support reassured me I'd made the right choice of choosing them."
    Aida Al Masri​BSc (Hons) International Business and Management​Aida Al Masri, BSc (Hons) International Business and Management
  • "BSBI plays some crucial roles in shaping the leaders of the future through various strategies and initiatives. "
    Victor MadunemeDoctorate in Business Administration (DBA)Victor M, DBA
  • "BSBI broadened my options and simplified my decision-making process. It provided a kickstart to my life in Germany, fulfilling the expectations every international student looks for."
    Adarsh AgarwalMA Tourism, Hospitality and Event ManagementAdarsh A., MA Tourism, Hospitality & Event management
  • "BSBI offers career fairs showcasing a diverse range of hiring companies and agencies from various sectors. These fairs were particularly helpful in developing my professional CV. The feedback and guidance I received helped me create a strong application that grabbed recruiters' attention, resulting in several successful interviews."
    Aya ShawkyMSc International Health ManagementAya S., MSc. International Health Management
  • "I was seeking a business school in Europe that aligns with my career goals and budget. The affordability offered by BSBI was a key attraction when compared to other universities and business schools."
    Vibin BalachandranGlobal MBA

Contact Admissions Team →

The degree prepares graduates for a wide range of careers in business and management, including roles in management and leadership, marketing, human resources, operations, business development, and entrepreneurship. The broad skill set developed during the programme also provides an excellent foundation for postgraduate study and careers in emerging industries.

Yes. Employability is embedded throughout the programme, with live business challenges, case studies, guest speakers, and a final-year Professional Practice module. Depending on available opportunities, students may gain experience through industry placements, consultancy projects, or live industry-linked assignments that provide valuable real-world business exposure.

This programme provides a broad and flexible understanding of business rather than focusing on a single discipline. You will gain knowledge across management, marketing, finance, human resources, operations, leadership, and entrepreneurship, allowing you to keep your career options open. The degree is designed to develop adaptable graduates who can respond to changing business environments and pursue opportunities across a wide range of industries and sectors.