RNCP L7 (ESGI) + Master in DATA ANALYTICS (BSBI)

iN PARIS


GRADUATES HIRED BY GLOBAL LEADERS

We collaborate with numerous well-known companies to offer professional internships.


PROGRAMMES CERTIFIED RNCP LEVEL 7

The RNCP (Répertoire National des Certifications Professionnelles) Level 7 is France’s national framework for professional qualifications, equivalent to a Master’s degree and recognised across the European Higher Education Area (EHEA).

Programmes Certified By Cualificam

CUALIFICAM is a quality certification procedure developed by the Fundación para el Conocimiento Madrid+d in Spain, aimed at certifying the quality of Professional Master’s Programs.

Academic Partner Of The University of Chichester

Enhance your qualifications through our partnership with the University of Chichester, one of the UK’s leading institutions with over 130 years of academic excellence..

Award-Winning Institution

Benefit from the standards of excellence our awards represent, reinforcing the quality and credibility of your learning experience.

RCNP Level 7

WHO IS THIS PROGRAMME FOR

This programme is ideal for aspiring professionals who want to harness the power of data to solve real business problems. Whether you’re already working in business or tech, or transitioning into analytics from another field, the curriculum is designed to support your growth at every stage. 

If you’re intellectually curious, enjoy solving complex problems, and want to turn information into insight, this is the programme for you. 

WHAT YOU’LL GAIN FROM THIS PROGRAMME

Graduates will be equipped for roles such as Business Analyst, Data Scientist, Data Engineer, BI Consultant, or Analytics Manager. You’ll gain the skills to lead data strategies, optimise performance, and drive innovation across diverse industries.

YOUR LEARNING JOURNEY

Over the duration of this programme, you will: 

With a future-focused curriculum grounded in real business needs, this master’s degree equips you with the confidence and technical acumen to thrive in any data-driven industry. 

Build expertise in data mining, statistical analysis, and predictive modelling. 

Gain practical experience with tools like Python, R, SQL, Tableau, and Power BI. 

Learn how to communicate data-driven insights to influence strategy and performance. 

Apply theory to practice through hands-on projects, live datasets, and business simulations. 

Tap into BSBI’s global network of industry professionals and career opportunities. 

An internship built into your programme

A dual qualification with top-ranked UK recognition

Dedicated career centre

Full Relocation Support

to the European Higher Education Area (EHEA) and the Sustainable Development Goals (SDGs)

BSBI is committed to various Sustainable Development Goals through initiatives focused on poverty eradication, health and well-being, quality education, gender equality, reducing inequalities, clean water and sanitation, affordable and clean energy, industry innovation and responsible consumption.

BSBI is dedicated to enhancing the quality, equity and inclusivity in education, emphasising lifelong learning, mobility and sustainable development.

Admission requirements

This pathway gives you the opportunity to graduate with : 

  • RNCP Degree Titre Level 7 (from PPA)
  • Professional Master’s (from BSBI)
  • UK Academic Degree awarded by the University of Chichester 
  • Statistical Modelling and Forecasting – Apply advanced models to predict business outcomes. 
  • Programming for Data – Code with Python, R, and SQL for data manipulation and automation. 
  • Machine Learning and AI – Leverage algorithms for predictive analytics and intelligent decision-making. 
  • Business Intelligence Strategy – Align data initiatives with company objectives and KPIs. 
  • Data Storytelling and Communication – Translate complex data into simple, compelling insights for decision-makers. 

Master the Tools of the Trade 

Translate Data into Strategic Insights 

Bridge Theory and Practice 

Lead with Confidence in a Data-First World 

OUR NUMBERS SPEAK FOR THEMSELVES

Built from more than 2,800 student responses across BSBI campuses, the results reflect strong student satisfaction, support, and career-focused learning.

overall student satisfaction

feel BSBI provides a diverse and inclusive environment

satisfaction with career services

would recommend BSBI

satisfaction with enrolment support

students secured jobs or internships in 2025

Apply for your enrolment today and secure your place at BSBI.

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  • "BSBI helped me develop skills, and above all, understand and appreciate different cultures. Living and interacting with people from diverse backgrounds has also improved my language skills."
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  • "BSBI guided me every step of the way, from the application process to arriving in Germany. Their support reassured me I'd made the right choice of choosing them."
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  • "BSBI offers career fairs showcasing a diverse range of hiring companies and agencies from various sectors. These fairs were particularly helpful in developing my professional CV. The feedback and guidance I received helped me create a strong application that grabbed recruiters' attention, resulting in several successful interviews."
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This programme awards two core qualifications that prepare you for success in the digital marketing industry: (1) Professional Master's in Digital Marketing (awarded by BSBI). A professional master's degree that provides comprehensive training in digital strategy, content marketing, SEO/SEM, social media management, marketing automation, data analytics, and campaign optimization. Recognised internationally and designed for career-focused professionals pursuing roles in digital marketing, brand management, and online communications. (2) RNCP Titre Level 7 (delivered by PPA Business School, certified by the French Ministry of Labour). A state-certified professional qualification earned through a mandatory internship in marketing departments, digital agencies, or e-commerce companies. This validates your hands-on competencies in campaign management, digital content creation, performance tracking, and strategic communication. French employers highly value RNCP qualifications because they prove you've successfully delivered results in real digital marketing environments.

Optional UK Degree Upgrade: You have the opportunity to upgrade your qualification to include a UK academic degree (MSc) awarded by the University of Chichester, a prestigious UK institution ranked in the Top 30. With this upgrade, you will graduate with three recognised qualifications: a Professional Master's diploma from BSBI, an RNCP Level 7 diploma from PPA, and a UK academic degree from the University of Chichester. This triple qualification offers maximum international recognition. The upgrade requires meeting eligibility requirements and an additional fee of €1,200, delivered through additional blended learning modules. What this means for your CV: The dual qualification demonstrates both professional expertise (BSBI diploma) and state-validated practical experience (RNCP certification). If you choose the UK degree upgrade, you add academic credibility from a top-ranked British university, positioning you as a digital marketing professional with both strategic knowledge and proven campaign execution skills.

Yes. the RNCP Titre Level 7 is officially recognised as equivalent to a Master's degree (Level 7 on the European Qualifications Framework), making it understood across Europe and internationally. In the digital marketing sector specifically, European employers recognise this as proof of advanced professional competence in campaign management, digital strategy, and online marketing operations. Many international digital agencies, e-commerce platforms, and multinational marketing teams operate across multiple countries and understand French professional certifications. Digital marketing is a highly globalised field where skills like SEO, paid advertising, analytics, and content strategy are universal, employers worldwide value candidates who can demonstrate hands-on experience in these areas.

Outside Europe, while the RNCP acronym may be less familiar, your dual qualification (Professional Master's in Digital Marketing + French RNCP) demonstrates both academic credentials and state-validated professional experience. International recruiters in digital hubs appreciate this combination: recognised academic training paired with certified practical experience in managing digital campaigns and measuring marketing performance. The mandatory internship validated by the French government shows you've successfully executed digital marketing projects, managed social media campaigns, optimized paid advertising, or created content strategies in professional settings, skills that translate directly to marketing roles anywhere in the world. Many of our digital marketing graduates use the Professional Master's degree when applying to international companies and emphasise the RNCP when explaining their hands-on experience with marketing tools, campaign analytics, and digital project management during interviews.

The internship is a mandatory component that places you in real digital marketing environments and is required to earn the RNCP Titre Level 7. It takes place after completing your academic modules and is facilitated through the companies proposing internships in Paris and across France.

Duration: The internship typically involves up to 6 months of full-time work in digital marketing roles. When: Usually completed after your taught modules, allowing you to apply the digital marketing strategies, analytics techniques, and content creation skills you've learned in your studies.

Where: You'll work in marketing departments, digital agencies, social media teams, e-commerce companies, content marketing organisations, or start-up marketing teams, matching your interests in areas like social media management, SEO/SEM, email marketing, content strategy, paid advertising, or marketing automation.

Support: BSBI's career services team maintains relationships with employers and provides support including CV writing tailored to marketing roles, portfolio development showcasing your digital projects, interview preparation for marketing positions, and employer matching based on your specialisation interests in digital channels.

You'll also have academic supervision and an industry mentor throughout your internship. The internship serves as a crucial career stepping stone, many digital marketing students build portfolios of real campaign work, develop professional networks, and receive job offers from their internship employers, as marketing teams often use internships to identify and recruit talented marketers.

Yes, absolutely. The Master in Digital Marketing programme is taught entirely in English at BSBI's Paris campus. You do not need to speak French to enrol or complete your academic studies.

What about the internship? English-speaking digital marketing internships are widely available in Paris: The city hosts numerous international digital agencies, e-commerce companies with English-speaking marketing teams, tech start-ups operating in English, and multinational brands managing global digital campaigns.

French language is a bonus, not a requirement: While speaking French can expand your internship options, particularly with French domestic brands or local French agencies, it's not mandatory. Many international students complete successful internships in entirely English-speaking marketing environments, especially in roles focused on international markets, English content creation, or global social media management. Digital marketing is a highly international field where English dominates, most marketing tools, platforms, and industry resources are in English.

Learning French while you study: BSBI offers French language courses in order to develop your French skills during your time in Paris. Basic French can be helpful for daily life and networking, but it's not required for academic success or for working in many digital marketing roles. Student visa considerations: You do not need to demonstrate French language proficiency to obtain a student visa for this programme, as it's taught in English. English proficiency is the only language requirement for admission.