WiWo 2025: Courage and Collaboration Shape Germany’s Future

At the WiWo Weltmarktführer Innovation Day 2025 in Erlangen on 25 September 2025, Germany’s innovation challenge was clear: a nation known for its engineering excellence but hesitant to embrace change.

From Christian Schwedler’s striking comparison between NVIDIA and Germany’s DAX firms to Siemens’ Industrial Co-Pilot, which showed how AI can work alongside people, the message was simple: being excellent is no longer enough.

As Dr Serhan Ünalan, Lecturer at the Faculty of Computer Science and Informatics in BSBI, observed during the event, real innovation takes courage — the courage to try new things while continuing to do what you do best.

The day highlighted both the limits of Germany’s aging innovation culture and the promise of new ideas emerging from startups, universities, and technology industries. In the end, the takeaway was clear: Germany’s future depends on confidence, teamwork, and the courage to embrace change.

“I’m proud of Dr. Ünalan’s insight: true innovation demands the courage to blend excellence with bold change—precisely what our faculty drives forward,” said Dr. Farshad Badie, Dean of the Faculty of Computer Science and Informatics.


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