MA Tourism, Hospitality and Event Management
IN BERLIN
Our graduates have found employment with
ACADEMIC PARTNER
University for the Creative Arts is a specialist creative institution dedicated to art, design, fashion, media, and creative business disciplines. With campuses across the south of England, it is highly industry-focused and known for producing graduates in the creative industries.
Overall ranking: placed 100th in the Guardian University Guide 2026, with strong performance in student satisfaction (80.1%), feedback quality (78.8%), and solid graduate outcomes in creative sectors. UCA is one of the UK’s leading specialist creative universities, particularly recognised for fashion, animation, and design-related programmes
KEY FACTS
LOCATIONS
Berlin, Germany
DURATION
18 Months
PRICE**
€14,425
FORMAT
On-campus
CERTIFIED BY
University of Creative Arts
MODE OF STUDY
Full-time
LANGUAGE
English
INTAKES*
February, May, October
*Intakes are subject to change
** Discounts upto 40% available, see all pricing and fees
The School’s admissions process is subject to the Consumer Contracts (Terms and Conditions). Information on your Right of Withdrawal and our Refund Policy can be found in the BSBI study agreement.
SECURE YOUR PLACE ON THIS PROGRAMME BY APPLYING TODAY.
FIND OUT HOW TO APPLY HERE >>
PROGRAMME OVERVIEW
The MA Tourism, Hospitality and Event Management programme consists of four terms. During its first three terms the programme will cover fundamental topics such as marketing planning, strategic approaches in tourism and hospitality business, operational management, cross-cultural management, event management and entrepreneurship. Students will also attend modules on academic research methods, and you will study the German language alongside your master’s degree subjects. On your final term, you will research and prepare a dissertation on a topic of your choice. The programme awards a master’s degree with 180 UK credits, equivalent to 90 ECTS.
For Berlin, teaching takes place Monday to Saturday, with morning, afternoon or evening sessions.
The modules of this programme are offered and delivered 100% on campus.
WHO IS THIS PROGRAMME FOR
Our college attracts candidates with the vision of becoming future business leaders on the global stage. If you are proactive, ambitious and motivated to acquire the practical skills needed for managing in the tourism, hospitality and events sector, you will be an ideal candidate for this 18-month degree programme.
WHAT WILL THE STUDENT EXPERIENCE?
Throughout the MA Tourism, Hospitality and Event Management programme, you’ll cover essential concepts of management, including business strategy, operations management, project management and cross-cultural leadership. You’ll also learn how to apply management and business concepts to the tourism, hospitality and event industries. As such, you’ll study business theories and their real-world application.
By the time you graduate, you’ll have developed problem-solving and decision-making skills, both of which are vital for successful management in the sectors. In your final term, you’ll showcase your newly learned skills by carrying out research and preparing a dissertation on a relevant topic of your choice.
Students studying in the Berlin campus have the option to learn the German language. The course is delivered 100% on-campus with full access to state-of-the art facilities.
LEARNING JOURNEY
At BSBI, we take a sincere interest in your professional development and growth. We will help you expand the scope of your ambitions and provide you with the skills and confidence to turn them into reality. The MA Tourism, Hospitality and Event Management course helps you to build your current knowledge and explore the latest trends related to tourism and hospitality while developing your own concepts of event management.
You will earn a master’s degree with 180 UK credits (equivalent to 90 ECTS). This helps student mobility in the EU when it comes to transferring credits from one higher education institution to another.
programme structure
All core modules carry 10 ECTS each, except for the Dissertation/Project, which carries 20 ECTS, while Cross-Cultural Management and Business Decision Making each carry 5 ECTS.
The MA Tourism, Hospitality and Event Management programme consists of four terms. During its first three terms the programme will cover fundamental topics such as marketing planning, strategic approaches in tourism and hospitality business, operational management, cross-cultural management, event management and entrepreneurship. Students will also attend modules on academic research methods, and you will study the German language alongside your master’s degree subjects.
Term 1
Tourism and Hospitality Business Strategy
Strategic Approach in Marketing Planning for Hospitality
Term 2
Hospitality Operations Management
Event Management
Cross Cultural Management
Term 3
International Project Management
Entrepreneurship in Tourism and Events
Business Decision Making for the Hospitality Industry (Blended)
Term 4
Dissertation / Project
ADMISSION REQUIREMENTS
Academic Profile
- Min age: 21
- Academic qualifications: Strong undergraduate degree from a recognised university.
- If you do not meet the academic requirements, you may be assessed on relevant work experience. You must have at least 3 years of management experience.
English Proficiency
- IELTS: 6.0 overall TOEFL IBT: 80 (Listening 17, Reading 18, Speaking 20, Writing 17). Pearson Test of English (PTE): 56 (with min 51 in each component). Duolingo English Test: 105+.
Online Application
- You can apply now to study with BSBI! It’s quick and easy, here’s how it works:
- Create an account here
- Select the programme and intake you want to apply for
- Complete all sections of the online application
- Submit online application
- Our Admissions Team will liaise with you with regards to next steps
Edge Student Hub
Finding the perfect place to live while you study is crucial. BSBI has partnered with Edge Student Hub, to provide an accommodation package that ensures you have a comfortable from day one in Germany. Located just 45 minutes from central Berlin, the accommodation provides convenience and ease. Shared rooms start at €599 per month, with single rooms and shared apartments also available. Secure your ideal living arrangement and focus on your studies without any worries.
Bring a Friend and save €500!
If you have a friend who is also planning to study in Berlin, let your Accommodation Advisor know. You can receive a €500 discount on your final month’s rent for a shared room*. Please note that your friend must be enrolled at Gisma, BSBI, UE Germany, or Arden Berlin to qualify for this offer.
CAREER PROGRESSION
After completing the MA Tourism, Hospitality and Event Management, you will be able to apply for a range of managerial roles in relevant organisations around the world.
BSBI’s dedicated Careers Service helps tourism, hospitality and event management students and alumni reach their career goals and realise their potential. The Service offers specialised support and aims to build long-lasting relationships with local and national employers.
LEARNING OUTCOMES
Originality and Industry Application
Upon completion of the MA Tourism, Hospitality and Event Management programme, graduates will be able to demonstrate originality and creativity in applying a detailed and coherent understanding of business principles within tourism, hospitality, and event management contexts.
Critical Thinking and Evaluation
Graduates will develop the ability to evaluate arguments, concepts, and data effectively in order to make informed judgements. They will also be able to frame relevant questions and propose practical solutions to industry-related challenges.
Professional Communication and Standards
The programme equips students with the skills to apply professional standards in design, presentation, and writing. This ensures they can communicate ideas clearly and effectively to both specialist and non-specialist audiences.
Industry Readiness and Problem Solving
Graduates will be prepared to respond to real-world challenges in the tourism, hospitality, and events sectors by combining academic knowledge with practical insight. This enables them to contribute confidently to professional practice and decision-making processes.
OUR NUMBERS SPEAK FOR THEMSELVES
Built from more than 2,800 student responses across BSBI campuses, the results reflect strong student satisfaction, support, and career-focused learning.
87%
overall student satisfaction
88%
feel BSBI provides a diverse and inclusive environment
90%+
satisfaction with career services
84%
would recommend BSBI
96%
satisfaction with enrolment support
400+
students secured jobs or internships in 2025
HOW TO APPLY
Apply for your enrolment today and secure your place at BSBI.
Speak with an expert and plan your academic future at BSBI.
STUDENT VOICES
Discover what international students have to say about their first days at BSBI!
TESTIMONIALS
"BSBI moved me closer to where I want to be — and gave me a completely new perspective on global business."
"BSBI helped me develop skills, and above all, understand and appreciate different cultures. Living and interacting with people from diverse backgrounds has also improved my language skills."
"BSBI guided me every step of the way, from the application process to arriving in Germany. Their support reassured me I'd made the right choice of choosing them."
"BSBI plays some crucial roles in shaping the leaders of the future through various strategies and initiatives. "
"BSBI broadened my options and simplified my decision-making process. It provided a kickstart to my life in Germany, fulfilling the expectations every international student looks for."
"BSBI offers career fairs showcasing a diverse range of hiring companies and agencies from various sectors. These fairs were particularly helpful in developing my professional CV. The feedback and guidance I received helped me create a strong application that grabbed recruiters' attention, resulting in several successful interviews."
"I was seeking a business school in Europe that aligns with my career goals and budget. The affordability offered by BSBI was a key attraction when compared to other universities and business schools."
