Katherine Boxall

Katherine Boxall MA com Laudo, FHEA, BA Hons Katherine é uma docente internacional que trabalha na BSBI, com formação nos setores criativos, e que também trabalha no setor da publicidade e do marketing. Ao longo de sua carreira, Katherine foi gerente de contas da Harvey Nichols, Oxo Tower, Schuh, BMW, Mercedes, Audi, e de muitas outras marcas blue chip e FMCG. Antes de trabalhar no setor do ensino superior, trabalhou no departamento de comunicações e marketing global da IBM. Katherine tem mais de 20 anos de experiência como acadêmica no ensino superior. Também fundou a Business School for the Creative Industries no Reino Unido, antes de entrar no setor da consultoria acadêmica internacional.

Katherine's area of expertise are in the field of curriculum development for both UG and PG programmes within the Business sector. Particularly with reference towards Business for the Creative Industries.

Having taught and created award-winning programmes in the field of:

• Fashion Management
• Business Management
• Marketing
• Business Management and Innovation
• MBA
• Luxury Brand Management
• Fashion Marketing.

• Digital Visual Language – SMW London 2017
• Keynote at Sustainability Agenda conference March 2019 - University for the Creative Arts

• National Teaching Award 2010
• FHEA 2015

Katherines primary research interest is in the field of fashion forecasting and trend.

Having been responsible for reviewing many books in the field of Fashion Business and Marketing alongside strategic and marketing within the luxury sector this has fully supported research interest to pursue her PhD in this sector.