Master of Arts (MA) in Fashion and Luxury Brand Management
IN Hamburg
Our graduates have found employment with
ACADEMIC PARTNER
Berlin School of Business and Innovation, in partnership with the University of Chichester, offers the Master of Arts in Fashion and Luxury Brand Management programme. The University of Chichester is a highly regarded UK institution, recognized for its strong academic performance and teaching excellence.
Overall ranking: 26th in the Guardian University Guide 2025, rising 12 places and consistently among the top 30 UK universities. Marketing ranked 66th by the Complete University Guide 2025.
KEY FACTS
LOCATIONS
Hamburg
DURATION
18 Months
PRICE**
International/EU/Expat students:
€ 13,920
CERTIFIED BY
University of Chichester
MODE OF STUDY
Full-time
LANGUAGE
English
INTAKES*
February, October
*Intakes are subject to change
** Discounts upto 40% available, see all pricing and fees
PROGRAMME OVERVIEW
The MA in Fashion and Luxury Brand Management programme at BSBI is an application focused degree, designed for successful careers in global fashion and luxury brand segment.
This practice-oriented curriculum provides a comprehensive understanding of the key principles and practices of fashion and luxury brand management, with a strong emphasis on the global business environment.
The programme provides essential knowledge and expertise for aspiring managers and leaders, emphasizing fashion and luxury brand management within both international and local contexts. The programme covers core areas such as strategic management, global luxury branding, sustainable practices, digital marketing, fashion business management, and entrepreneurship in fashion.
WHO IS THIS PROGRAMME FOR
This programme is designed for individuals who aspire to build their career further in fashion and luxury brand product and industries.
The programme is designed for diverse group of target students and, therefore, our students can be a fresh university graduate or an early career professional working (or willing to work) in fashion and luxury product industry and allied value chains.
The programme is also suitable for those who are willing to explore entrepreneurial opportunities in fashion and luxury product industry. Anyone willing to progress in research or further higher education, will also find this programme useful.
WHAT WILL THE STUDENT EXPERIENCE?
The MA in Fashion and Luxury Brand Management programme covers important managerial issues cutting across brand management, digital marketing applications, entrepreneurship, visual merchandizing, e-tailing and sustainability.
Our uniquely designed BSBI Didactic model helps you to absorb the rigor of theoretical and conceptual foundations with due emphasis on practical relevance and application to the fast-changing fashion and luxury product industry requirements.
At BSBI, we encourage your creative engagement with the industry and outside stakeholders. Whether is participation in an industry conference/ exhibition or you are writing and presenting your own case-studies, throughout your learning journey, you will not experience the difference in theory and practice.
YOUR LEARNING JOURNEY
- Building Core Foundations in Fashion & Luxury
- Developing Strategic & Digital Expertise
- Innovation, Entrepreneurship & Industry Application
- Develop and manage fashion and luxury business ideas
- Real-World Industry Experience & Specialisation
- Work on real industry challenges
- Career-Ready Transformation
REASONS TO STUDY THIS PROGRAMME
01
Built for Leadership in Fashion and Luxury
The MA in Fashion and Luxury Brand Management programme provides the knowledge, skills and expertise, required for successful career progression in managerial and leadership roles in the fashion and luxury product industry.
02
An International Degree with Global Career Reach
You will earn an internationally accepted business degree that open opportunities to work in various roles and positions across the different types of organization in fashion and luxury product industry.
03
Join a Global Network of Industry Professionals
You will also join an international community of students, fashion and luxury brand professionals and management experts around the world, offering you to expand your horizons in the industry.
04
Study and Grow in the International Hub of Hamburg
Along with your studies, you will have an opportunity to live and professionally grow in an international city Hamburg, which offers amazing development opportunities both personally and professionally.
ADMISSION REQUIREMENTS
Academic Profile
- Min age: 21
- Successful completion of a bachelor’s degree or equivalent from a recognised university/ institution.
- Consideration will also be given to applicants with a minimum of 3 years of relevant managerial experience, demonstrating an ability to study at a postgraduate level.
English Proficiency
- IELTS: 6.0 overall (minimum 5.5 in each band) or equivalent. TOEFL IBT: 80. Pearson Test of English (PTE): 59. Duolingo English Test: 105+.
- Applicant has completed a bachelor’s degree in one of the majority English-speaking countries within the last two years.
- Applicant has achieved a bachelor’s degree from a recognised university (according to NARIC), where the Method of Instruction was entirely in English (teaching and assessment).
- Applicant has completed a qualification equivalent to a UK degree in:
- Antigua and Barbuda, Australia, the Bahamas, Barbados, Belize, Dominica, Grenada, Guyana, Ireland, Jamaica,New Zealand, St Kitts and Nevis, St Lucia, St Vincent and the Grenadines, Trinidad and Tobago, UK, USA
- For more information, please refer to the University of Chichester’s Country-Specific Entry Requirement
Edge Student Hub
Finding the perfect place to live while you study is crucial. BSBI has partnered with Edge Student Hub, to provide an accommodation package that ensures you have a comfortable from day one in Germany. Located just 45 minutes from central Berlin, the accommodation provides convenience and ease. Shared rooms start at €599 per month, with single rooms and shared apartments also available. Secure your ideal living arrangement and focus on your studies without any worries.
Bring a Friend and save €500!
If you have a friend who is also planning to study in Berlin, let your Accommodation Advisor know. You can receive a €500 discount on your final month’s rent for a shared room*. Please note that your friend must be enrolled at Gisma, BSBI, UE Germany, or Arden Berlin to qualify for this offer.
CAREER PROGRESSION
MA in Fashion and Luxury Brand Management opens doors to diverse global career paths in different areas including brand strategy, luxury retail, and international fashion marketing.
Graduates of this programme will be prepared for roles such as Luxury Brand Manager, Fashion Merchandise Planner, Creative Director, Marketing Strategy Lead, and Luxury Product Developer, ensuring they have the expertise to lead and innovate in the global high-end market.
Graduates can also explore entrepreneurial opportunities in boutique startups and luxury sector related activities. Further progression in research, higher studies, and consulting also remains an attractive option for those who want to further deepen their knowledge in the sector.
The programme leverages collaborations with local fashion houses, such as luxury retailers and design studios, to provide practical experience and excellent employment prospects across a wide array of challenging roles within this prestigious sector. BSBI’s dedicated Careers Service helps students and alumni achieve their career goals and realise their potential. The Service offers specialised support and aims to build long-lasting relationships with local and national employers.
LEARNING OUTCOMES
Fashion and Luxury Industry Knowledge
The programme provides students with an advanced foundation of knowledge in fashion and luxury brand management, combining current industry practices with contemporary management principles. Students will develop a strong understanding of the global fashion and luxury sectors, preparing them to launch successful careers across a range of business environments.
Specialist Expertise and Professional Development
Students will enhance their professional expertise in fashion and luxury product management, building upon their previous academic studies and professional experience. The programme encourages the development of specialised knowledge that supports career progression within fashion, luxury retail, branding, and product management.
Strategic Management and Business Application
The course develops comprehensive insight into fashion management, luxury product development, and marketing management across diverse markets and business contexts. Students will learn how to apply theoretical concepts to real-world business challenges while gaining an understanding of strategic decision-making in both national and international settings.
Critical Thinking and Future Progression
Graduates will strengthen their independent learning, critical evaluation, and evidence-based problem-solving skills, enabling them to make effective management and leadership decisions. The programme also provides a strong platform for further academic study and professional advancement within fashion, luxury brand management, and related disciplines.
OUR NUMBERS SPEAK FOR THEMSELVES
Built from more than 2,800 student responses across BSBI campuses, the results reflect strong student satisfaction, support, and career-focused learning.
87%
overall student satisfaction
88%
feel BSBI provides a diverse and inclusive environment
90%+
satisfaction with career services
84%
would recommend BSBI
96%
satisfaction with enrolment support
400+
students secured jobs or internships in 2025
HOW TO APPLY
Apply for your enrolment today and secure your place at BSBI.
Speak with an expert and plan your academic future at BSBI.
STUDENT VOICES
Discover what international students have to say about their first days at BSBI!
TESTIMONIALS
"BSBI moved me closer to where I want to be — and gave me a completely new perspective on global business."
"BSBI helped me develop skills, and above all, understand and appreciate different cultures. Living and interacting with people from diverse backgrounds has also improved my language skills."
"BSBI guided me every step of the way, from the application process to arriving in Germany. Their support reassured me I'd made the right choice of choosing them."
"BSBI plays some crucial roles in shaping the leaders of the future through various strategies and initiatives. "
"BSBI broadened my options and simplified my decision-making process. It provided a kickstart to my life in Germany, fulfilling the expectations every international student looks for."
"BSBI offers career fairs showcasing a diverse range of hiring companies and agencies from various sectors. These fairs were particularly helpful in developing my professional CV. The feedback and guidance I received helped me create a strong application that grabbed recruiters' attention, resulting in several successful interviews."
"I was seeking a business school in Europe that aligns with my career goals and budget. The affordability offered by BSBI was a key attraction when compared to other universities and business schools."
