Our team - BSBI

Our team

Overview

Malena Ortiz is the Marketing Officer at BSBI Spain, where she contributes to strengthening the institution’s brand presence and supporting the growth of its international educational community.

With a background in business and a Master’s degree in Creative Direction, Branding and Content from IE University, Malena combines visual storytelling with strategic marketing to create engaging and impactful brand experiences.

Having lived in Lisbon and worked in international environments, she has developed a strong global perspective and a passion for languages and cross-cultural communication. She is fluent in Spanish and English, with intermediate knowledge of French and Portuguese, bringing diverse cultural insights into marketing strategies and creative projects.

At BSBI Spain, she is focused on growing within the higher education sector, contributing to meaningful initiatives and further developing her expertise in marketing strategy, content creation and project management. Passionate about collaboration and continuous learning, she believes the best results come from working alongside talented and creative professionals.