Our team - BSBI

Our team


After completing his motion design studies at the Berlin Technical Art College, Simon Reichenbach founded sinnwerkstatt Medienagentur GmbH in 2010 and manages it as CEO alongside his two co-founders. He also oversees the animation department as Creative Director. The agency specialises in social and ecological sustainability, with a portfolio including clients such as Greenpeace, Oxfam, Ecosia, and Diakonie Katastrophenhilfe.

In 2016, together with his colleagues Adam Yassour (Animation Director) and Julia Bruton (Producer and Script Writer), he co-founded Sinnema Animation Studio. While maintaining a strong focus on clients from the social and ecological sector, the studio specialises in animation and strives to create meaningful and impactful visual content. As Creative Director, Simon supervises projects for clients ranging from non-profits like Welthungerhilfe and Save the Children to larger corporations like Mars and Sony Music.

Areas of expertise

  • Animation
  • Creative Direction
  • Motion Design
  • Storyboarding

Awards and Honors

  • Filmfestival Bilderbeben in Bielefeld Germany, third place award for the short film “Making Of”